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The 9 Step System to Get Your Home Sold Fast and for Top Dollar in Arizona

The Real Estate Market Has Changed

Remember not so long ago, when you could make your fortune in real estate? It was nothing then to buy a home, wait a short while, and then sell it at a tidy profit. And then do it all over again. Well, as you know, times have changed. Since markets are constantly fluctuating, real estate markets are unpredictable because of changing prices and interest rates. Therefore, it is now more critical than ever to learn what you need to know to avoid costly seller mistakes in order to sell your home fast and for the most amount of money.


"Buyers are far more discriminating, and a large percentage of the homes listed for sale don’t sell the first time. It’s more critical than ever to learn what you need to know to avoid costly seller mistakes in order to sell your home fast and for the most amount of money.”


The 9 Step System to Get Your Home Sold Fast and For Top Dollar Selling your home is one of the most important steps in your life. This 9 step system will give you the tools you need to maximize your profits, maintain control, and reduce the stress that comes with the home-selling process:

  1. Know why you’re selling, and keep it to yourself. The reasons behind your decision to sell affect everything from setting a price to deciding how much time and money to invest in getting your home ready for sale. What’s more important to you: the money you walk away with, the length of time your property is on the market, or both? Different goals will dictate different strategies. However, don’t reveal your motivation to anyone else or they may use it against you at the negotiating table. When asked, simply say that your housing needs have changed.
  2. Do your homework before setting a price. Settling on an offering price shouldn’t be done lightly. Once you’ve set your price, you’ve told buyers the absolute maximum they have to pay for your home, but pricing too high is as dangerous as pricing too low. Remember that the average buyer is looking at 15-20 homes at the same time they are considering yours. means that they have a basis of comparison, and if your home doesn’t compare favorably with others in the price range you’ve set, you won’t be taken seriously by prospects or agents. As a result, your home will sit on the market for a long time, and with this knowledge new buyers on the market will think there must be something wrong with your home.
  3. Do your homework. (In fact, your agent should do this for you). Find out what homes in your own and similar neighborhoods have sold for in the past 6-12 months, and research what current homes are listed for. That’s certainly how prospective buyers will assess the worth of your home.
  4. Find a good real estate agent to represent your needs. Nearly three-quarters of homeowners claim that they wouldn’t use the same realtor who sold their last home. Dissatisfaction boils down to poor communication which results in not enough feedback, lower pricing and strained relations. Another FREE report entitled "10 Questions to Ask Before You Hire an Agent” gives you the straight, to-the-point questions you should be asking when you interview agents who want to list your home. You can obtain a FREE copy of this report from my website.
  5. Maximize your home’s sales potential. Each year, corporate North America spends billions on product and packaging design. Appearance is critical, and it would be foolish to ignore this when selling your home. You may not be able to change your home’s location or floor plan, but you can do a lot to improve its appearance. The look and feel of your home generates a greater emotional response than any other factor. Before showings, clean like you’ve never cleaned before. Pick up, straighten, un-clutter, scrub, scour and dust. Fix everything, no matter how insignificant it may appear. Present your home to get a "wow” response from prospective buyers. Allow the buyers to imagine themselves living in your home. The decision to buy a home is based on emotion, not logic. Prospective buyers want to try on your home just like they would a new suit of clothing. If you follow them around pointing out improvements or if your decor is so different that it’s difficult for a buyer to strip it away in his or her mind, you make it difficult for them to feel comfortable enough to imagine themselves an owner.
  6. Make it easy for prospects to get information on your home. You may be surprised to know that some marketing tools that most agents use to sell homes (e.g. traditional open houses) are actually not very effective. In fact only 1% of homes are sold at an open house. Furthermore, the prospects calling for information on your home probably value their time as much as you do. The last thing they want to be subjected to is either a game of telephone tag with an agent or an unwanted sales pitch. Make sure the ads your agent places for your home are attached to a 24 hour prerecorded hotline with a specific ID# for your home which gives buyers access to detailed information about your property day or night 7 days a week without having to talk to anyone. It’s been proven that 3 times as many buyers call for information on your home under this system. And remember, the more buyers you have competing for your home the better, because it sets up an auction-like atmosphere that puts you in the driver’s seat.
  7. Know your buyer. In the negotiation process, your objective is to control the pace and set the duration. What is your buyer’s motivation? Does s/he need to move quickly? Does s/he have enough money to pay you your asking price? Knowing this information gives you the upper hand in the negotiation because you know how far you can push to get what you want.
  8. Make sure the contract is complete. For your part as a seller, make sure you disclose everything. Smart sellers proactively go above and beyond the laws to disclose all known defects to their buyers in writing. If the buyer knows about a problem, s/he can’t come back with a lawsuit later on. Make sure all terms, costs and responsibilities are spelled out in the contract of sale and resist the temptation to diverge from the con-tract. For example, if the buyer requests a move-in prior to closing, just say no. Now is not the time to take any chances of the deal falling through.
  9. Don’t move out before you sell. Studies have shown that it is more difficult to sell a home that is vacant because it looks forlorn, forgotten, simply not appealing. It could even cost you thousands. If you move, you’re also telling buyers that you have a new home and are probably highly motivated to sell fast. This, of course, will give them the advantage at the negotiating table.

For more information about any of our innovative homeowners programs, give us a call.

$1,099,000
5 Beds 3 Baths 7078353 MLS 3,363 SqFt.
Freshly remodeled, new baths, chefs kitchen, freshly painted & new carpet! Move-In tomorrow and own a stunning over a quarter-acre property with distant mountain views. Tucked on a peaceful cul-de-sac in the prestigious Eagle Feather at Las Sendas! This 5-bedroom residence (two rooms adjoined for excellent in-law or teen quarters). Split floorplan providing privacy, while soaring ceilings create a spacious, airy ambiance. The bright great room showcases tile flooring and plantation shutters, with an open design that seamlessly flows for easy entertaining. The kitchen features Stainless & Kitchen Aid appliances, warm beige cabinetry, tile backsplash, quartzite Taj Mahal countertops. Unwind in the newly remodeled primary soaking tub w/ oversized shower, expanded from original floorplan. The expansive owner's suite offers a bright sitting area, a bay window, outdoor access, and a spa-inspired ensuite with dual sinks, Quartzite (top of the line) counters, freestanding tub, expanded tile/glass shower, and a two walk-in closet. Additionally, a secondary main suite features an adjacent bonus room, ideal for an office or inlaws or teen quarters with private access to a full hall bathroom. The 3-car garage includes built-in cabinetry for extra storage, expansive driveway for extra guest parking a plus. The backyard oasis offers a covered patio, space for sunbathing, a sparkling pool with rock waterfall, and a relaxing spa. Enjoy resort-style amenities of this award-winning community including pool, spa, tennis courts, pickle ball, parks, recreation center, and golf course. Experience the perfect blend of comfort, luxury, and active living!

7926 E Saddleback Circle, Mesa

$2,600,000
3 Beds 3 Baths 7078335 MLS 4,325 SqFt.
Set against a backdrop of Camelback Mountain and Piestewa Peak, this secluded Biltmore retreat pairs dramatic desert views with inviting indoor-outdoor living. Sweeping mountain vistas, sparkling city lights and unforgettable Sonoran Desert sunsets unfold from morning to night. Located within the manned, guard-gated Biltmore community, this two-story, north/south-facing home welcomes you with soaring ceilings, abundant natural light and a grand staircase. Expansive windows illuminate the great room, where a gas fireplace and adjoining formal dining area create an inviting setting for both everyday living and entertaining. The spacious kitchen offers generous prep and gathering space with an eat-in island and breakfast area, opening to the family room with easy access to the backyard. A large walk-in pantry with wine cellar and second French-door refrigerator adds exceptional storage and functionality. The home features three bedrooms and three bathrooms, plus a dedicated office. The primary suite is a private retreat with its own gas fireplace and balcony, along with a separate soaking tub, oversized shower, expansive vanity with generous storage and spacious walk-in closets. Outside, mature trees and professional landscaping enhance the sense of privacy surrounding a custom pool and spa with an expanded pool deck. A covered patio, outdoor fireplace and built-in BBQ create an inviting setting for Arizona entertaining, while thoughtfully placed outdoor lighting extends the enjoyment well into the evening. Private balconies and outdoor spaces provide additional opportunities to take in the mountain views, sparkling city lights and vibrant desert sunsets. A generous three-car garage with built-in storage completes the home. Secluded yet connected, this residence offers a distinctive way to experience the Biltmore lifestyle.

6511 N 28th Street, Phoenix

$1,680,000
3 Beds 4 Baths 7078332 MLS 2,760 SqFt.
One-of-a-Kind Modern Barndominium on Corner Acre Lot | This home comes Fully Furnished inside & out | Mountain Views | Resort Backyard | 5-Car RV Garage | RV parking & RV carport. This custom-built 2,760 sq ft modern barndominium sits on a spacious acre corner lot with mountain views and offers a rare combination of luxury, functionality & lifestyle living. Designed with entertainment in mind, this property stands apart from anything else in the area. The open-concept floor plan features vaulted ceilings, a dramatic two-story great room, and a stunning floor-to-ceiling fireplace. The kitchen is the heart of the home with a large island, custom cabinetry, and seamless flow into the main living and dining areas. Upstairs, a loft overlooks the main living space, creating a unique and versatile bonus area perfect for a game room, lounge, or office. Property Features 3 Bedrooms + Den (easily converted to 4th BR) - 2 Full Bathrooms + 2 Half Baths. The 5-Car Garage includes RV garage mezzanine, built-in garage cabinets, basketball court & wrestling mats, full pull thru access with 40 ft depth & two 16x16 doors w/ a second bay at 21 ft deep and 10x16 ft door. Resort-Style Backyard includes custom pickleball court, outdoor kitchen with large island, pizza oven, above-ground pool with surrounding deck & above ground spa, elevated entertaining deck with seating and lighting plus an enormous turf lawn area. Fully fenced and thoughtfully designed for privacy This is a true outdoor living experience that would cost significant time and money to recreate. With low maintenance living the property features Eco friendly landscaping and turf, offering a clean, modern aesthetic with minimal upkeep and long-term cost savings. Turnkey Opportunity: Offered fully furnished with like new, gorgeous furnishings, all indoor and outdoor items included, even the 13 TV's, making this an ideal primary residence, second home, or short-term rental opportunity (VRBO/Airbnb potential). Unlike new construction, this home is fully finished inside and out with no additional cost, wait, or upgrades needed. Whether you're looking for a primary residence, vacation home, or income-producing property, this one-of-a-kind home delivers lifestyle, flexibility, and long-term value.

26514 N 101st Avenue, Peoria

$485,000
2 Beds 2 Baths 7078326 MLS 1,696 SqFt.
Beautifully maintained and truly move-in ready, this inviting 2-bedroom, 2-bath home with a versatile den is designed for easy living and everyday enjoyment. Start your mornings on the charming front porch, coffee in hand, surrounded by attractive desert landscaping and peaceful neighborhood vibes. Inside, upgraded tile flooring carries you through the main living areas into a light-filled great room where large picture windows create an airy, welcoming atmosphere. The stylish kitchen is both functional and eye-catching, featuring light grey cabinetry, granite countertops, a tiled backsplash, stainless steel appliances, and a spacious center island with breakfast bar - perfect for casual meals or entertaining. The kitchen flows seamlessly into the dining area, where abundant natural light makes every meal feel special. Retreat to the generous primary suite, highlighted by a charming bay window and a bright ensuite with double sinks, a walk-in shower, and a large walk-in closet. Step outside and discover your own private oasis. The oversized backyard backs to common space, offering rare privacy with no neighbors directly behind. Enjoy Arizona living at its best with a sparkling swimming pool, expansive covered patio, and an extended paver patio that leads to a cozy gas firepit - ideal for evening gatherings, sunsets, and stargazing. Take in beautiful mountain views to both the east and west, adding to the serene outdoor experience. Located in the highly desirable, lake-inspired 55+ active adult community of CantaMia, residents enjoy resort-style amenities including a stunning clubhouse, pools, fitness center, pickleball and tennis courts, scenic walking trails, on-site dining, and a vibrant calendar of social events - all designed to support an active, connected, and carefree lifestyle.

16768 S 180th Drive, Goodyear

$660,000
3 Beds 4 Baths 7078320 MLS 2,086 SqFt.
FRONT-ROW GOLF COURSE LIVING IN SUN LAKES PALO VERDE! Beautifully positioned along the 11th fairway of the Palo Verde Golf Course, this fabulously renovated 3-bedroom, 3.5-bath home offers 2,086 sq. ft. of living space, including a PRIVATE DETACHED CASITA, plus a 2-car garage AND separate GOLF-CART GARAGE. From the moment you enter, the golf-course setting takes center stage. The spacious family room features a wood-burning fireplace, adjoining formal dining area and new French doors opening to an incredible full-length wraparound patio overlooking the fairway. The kitchen has been beautifully renovated within the past three years with quartz countertops, new backsplash, freshly painted white cabinetry, updated hardware, new sink and faucet, stainless appliances, newer refrigerator and a comfortable eat-in kitchen area. Wood-plank porcelain tile extends through much of the home, with new flooring in nearly all remaining living areas. Wake up to GOLF-COURSE VIEWS from the owner's suite! This inviting retreat features vaulted ceilings, plantation shutters, new LVP flooring, large closet and direct access to the patio. The bath includes a large walk-in shower, soaking tub, double vanity, skylight and white painted cabinetry and new hardware. The PRIVATE DETACHED CASITA adds tremendous versatility for visiting family and friends, a private office or hobby space. It includes a full bath, walk-in closet, new tile flooring, updated cabinetry and new double-entry screened doors. THE OUTDOOR LIVING IS EXCEPTIONAL! Enjoy front-row views of the 11th fairway from the expansive wraparound covered patio with multiple lounging and entertaining areas. There's an outdoor kitchen/BBQ area, built-in spa with newer equipment, pavered courtyard and patios, ceiling fans, recessed lighting and approximately $20,000 in floor-to-ceiling electric sun screens designed to extend your enjoyment of Arizona's indoor/outdoor lifestyle. Major improvements include an approximately ONE-YEAR-OLD ROOF, newer windows and window screens, white shutters throughout much of the home, new ceiling fans, owned whole-home water softener, newer water heater and three approximately 5-year-old HVAC units. The 2-CAR GARAGE + GOLF-CART GARAGE is equally impressive with epoxy flooring, extensive built-in storage cabinetry and a cedar-lined closet. GOLF COURSE " DETACHED CASITA " GOLF-CART GARAGE " EXTENSIVE UPDATES " INCREDIBLE OUTDOOR LIVING Offered at $660,000, this is an exceptional opportunity to enjoy the Palo Verde lifestyle in Sun Lakes!

25443 S Spring Creek Road, Sun Lakes

$995,000
3 Beds 2 Baths 7078317 MLS 2,172 SqFt.
Welcome to this beautifully updated 3-bedroom, 2-bathroom single-level home in Scottsdale's sought-after 85254, where you'll enjoy a prestigious Scottsdale address, lower Phoenix property taxes, top-rated schools, and no HOA. At 2,172 square feet, the open floor plan connects the living area, kitchen, and dining spaces, with large tile wood flooring throughout, into one inviting flow, perfect for everyday living and entertaining alike. The kitchen is the heart of the home, finished with quartz countertops, a white subway tile backsplash, white shaker cabinetry to the ceiling, a large island with bar counter seating and storage below, a charming eat-in-kitchen nook with bay windows, and premium stainless-steel appliances including double ovens and a stainless farmhouse sink. It's a space built for real cooking at the induction cooktop with a stainless-steel island-mount range hood and there's a passthrough window above the sink for easy indoor/outdoor hosting and serving. The primary suite opens directly to the backyard through sliding glass doors and includes three closets for generous storage. The primary bathroom features marble-like tile flooring, dual sinks, a walk-in shower, and contemporary finishes. Two additional bedrooms offer flexible space for family, guests, or a home office, and the front dining room can easily convert to a game room or flex office space. Step outside to a true backyard retreat with multiple paver and travertine sitting areas, a covered patio, and a diving pool with a variable-speed pump and removable safety fence. Additional upgrades include a digital thermostat, LED lighting, updated fans and hardware, and a two-car garage with epoxy flooring, attached cabinets, and a water softener. Owned solar helps keep energy costs down. Laundry room with an adjacent drop zone adds everyday convenience. Double entry doors and a courtyard entrance give the home standout curb appeal from the moment you arrive. Just steps from Desert Horizon Park and minutes from Kierland Commons, the reimagined Paradise Valley Mall, and Scottsdale Quarter, this move-in ready home puts dining, shopping, parks, and golf within easy reach, in one of the most desirable pockets of Arizona to call home.

5227 E Paradise Lane, Scottsdale

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